As with all things in our world, graphic design grows and evolves. The demand for new and better things ensures that the design industry never stays stale. Companies and brands are always looking to improve their branding and find the next big design hit. To meet their demands, you must also be able to evolve. […]
4 Underrated Ideas That Every Novice Designer Should Know
Starting in a certain field can be a terrifying experience. No matter what you’ve learned, there are times when you’ll get blindsided by a problem you’ve never learned in school. The best way to learn in any field is to try and fail. As designer legend Paula Scher said, “It’s through mistakes that you actually […]
Building The Foundations of Inclusive Design
The world of art and design is quite diverse. There are a lot of things you need to consider in order to make your design work, especially if the piece you’re working on is to be used for marketing and advertising. Aside from all the fundamentals and technical stuff, there are other kinds of work […]
Let’s Learn: 4 Steps to Remove Decals from Your Car
No matter where you are or what industry you happen to work in, you will probably notice that many cars have decals on them. Automotive marketing is a fantastic way for small and large businesses to gain some attention. But despite how great the potential is, there are some drawbacks. The biggest one that many […]
Colour Psychology: What Does A Sticker Colour Say About Your Brand
When building a small business, first impression is everything. Every touchpoint, from website to packaging and business signage, shapes how people perceive your brand. Colour is one of your branding toolbox’s most powerful yet often overlooked tools. Whether on your product labels, vinyl stickers, or business cards, colours play a crucial role in helping shape […]
Can Visual Hierarchy Make Design Look Better?
There is nothing that people value more than their time. As such, reading materials need to be concise and informative. An article by Forbes shows us why too much information can be such a negative thing. Now, you might be wondering, “What does this have to do with design?” and the answer is relatively simple: […]
Custom Stickers: The Secret to Standing Out in Embroidery Market
Making your embroidery business stand out from the crowd and leaving a lasting impression on customers is essential. You should have an efficient marketing tool like well-designed custom stickers to boost brand awareness. The demand for embroidery has something to do with the continuous growth of the textile and apparel industry. It is a decorative […]
5 Strategic Ways to Apply Custom Decals in Your Marketing Campaign
Venturing a new business or launching a new product needs promotional hype. Custom decals are the perfect tool to complement your marketing campaign strategy and convey the message to your target audience. This sticker material is made for outdoor uses, to endure harsh weather conditions, and can last up to several years. Perfect marketing tool […]
The Beginners Guide to Applying Custom Decals on Vehicles
Using decals and stickers on your company vehicle is a great way to bring in new clients to your business. If you don’t know how to apply a decal, then this guide is for you. Study shows that 97% of the people who see ads on vehicles recall them. – Linkedin Creating a marketing campaign […]
Mastering Minimalism: Tips for Simple Design Choices
There is an old proverb that says “Don’t use a lot where a little will do.” In the world of design, this might seem a bit confusing as you are taught to use everything at your disposal to attract the attention of people. However, people have been drawn more and more to simpler designs. One […]